About
Four specialists. One plan.
Aspire is a sales and marketing team for B2B tech companies, built in Barcelona in 2022. Small enough that you know everyone working on your account, specialised enough that nobody is learning on it.
Why we exist
Most tech companies reach the same wall. The product works, the founder has been carrying sales in the gaps between shipping, and growth needs somebody senior owning it full time. Hiring that person takes a quarter. A retainer agency puts a junior team behind an account manager.
Aspire was founded to be the third option. A small group of specialists who take on the whole growth function, sales and marketing together, and start in weeks rather than months.
How we work
We are deliberately a team rather than a single consultant, because the four things that drive growth are genuinely different jobs. The person filming your content is not the person building your pipeline, and neither of them is the one building your dashboard. We work across Europe, which matters more than it sounds when the buyer is in Munich and the conference is in Amsterdam.
We take on a limited number of clients at a time. If we are not the right fit, we say so on the first call rather than sell you a retainer.
What you can expect
Specialists, not generalists
Four people, four disciplines. The person shooting your video is not the person managing your pipeline, and neither of them is learning on your account.
Strategies built on your data
Plans shaped by your market, your pipeline and your numbers. Everything we run is measured, reported and adjusted.
Judged on what it produced
New clients, real audience growth, a name buyers recognise. We report on outcomes, not on activity.
The team
The people who will actually do the work.
You will meet all four. There is no account manager between you and the person running your account.
FounderElena Novikova
Sales and business developmentFounded Aspire in 2022 during her business studies in Barcelona. Runs strategy, sales and business development.
Content and videoJackson Hunter
Photo and filmPhotographer and videographer across real estate, sport and tech. Shoots and edits everything that appears on camera.
Ads specialistNika Spir
Paid and performanceDigital marketing degree in London, then a specialism in paid acquisition. Runs anything with a budget attached to it.
- AI systems
Mattis Maerz
Custom dashboards and integrationsBuilds the dashboards, integrations and internal tools behind the AI systems work. Makes scattered data usable.
In the field
Most of the work happens on site.
Conferences, stands, shoots and client events across Europe, which is where the content comes from and where most of the pipeline starts.
Track record
Where the numbers stand today.
In their words
What clients say afterwards.
I was struggling with the direction of my marketing strategy, so I worked with Aspire to create one that was fully personalised. I was extremely happy with the results. Elena built a clear step by step strategy that was easy to implement, and we have seen a lot of growth in our social accounts, especially LinkedIn.
Get started
Want to know if we are a fit?
Fifteen minutes on a call will tell you. No deck, no pitch, no obligation.